Hello, I’m Portia!

I am a Sensual Liberation & Erotic Embodiment Guide and the founder of The Bougie Bruja Co.

I help women feel safe in their bodies so they can experience pleasure, power, and deep self-trust.

I teach women how to love their bodies, create thriving intimate relationships, and channel eroticism as a source of power in their careers, leadership, and self-love.

Through somatic tools, ritual, and radical self-love, I guide women into transformation that feels like a return to their most alive, embodied selves.

Born to Filipino immigrant parents and raised at the intersection of tradition and rebellion, my life has been a journey of transformation and reclamation. I spent years thriving in high-achieving, masculine-driven spaces—while feeling deeply disconnected from my body, emotions, and desires.

Everything changed when I embraced sensuality, somatic healing, and tantric philosophies as tools for radical self-love and embodied leadership.

With over 15 years of personal growth and certifications in Tantra-based intimacy, somatic integrative therapy, and holistic coaching, I now help women and gender-expansive leaders alchemize shame into radical self-trust. My work blends ancient wisdom with modern techniques, offering a safe and sacred space for deep healing, erotic expression, and personal liberation.

I’m also a proud mama of two non-binary teens, a devoted partner, and a lover of intentional living. Whether tending my garden or gathering women in circle, I lead with pleasure, presence, and authenticity.

This is your invitation to turn desire into a life of embodied power and unapologetic self-love.

Are you ready to become the leader in your life?

“I believe life is a ceremony

—and everything  is a ritual.”

Who I serve: heart-led leaders who don’t want more, they want better.

My clients are high-achieving, heart-centered women who have it all on paper—the career, the success, the milestones—

but still feel something is missing.

They’ve climbed the ladder, checked all the boxes, yet inside they feel disconnected from the truth of who they are.

Despite “having it all,” they long for deeper intimacy, embodied confidence, and a leadership style that honors their sensuality and emotional depth.

In our work together, they:

— shed inherited patterns

— reclaim their sensual power

— lead with clarity, softness, and self-trust

They emerge with:

✨ deeper self-awareness

✨ meaningful relationships

✨ fulfilling intimacy

✨ the ability to lead and live with embodied wholeness

I believe…

Transformation doesn’t happen by becoming someone new—

It happens by remembering who you’ve always been.

At The Bougie Bruja Co., I help women and gender-expansive leaders return to the wisdom of their bodies, the clarity of their intuition, and the power of their erotic expression

I’m building a movement that redefines leadership through sacred sensuality, radical self-romance, and embodied presence.

This is about expansion. Liberation. And coming home to yourself

TRAINED IN THE FOLLOWING

  • VITA™ Tantric Sex & Relationship Coaching

    The VITA™ Method is a transformational process to heal and awaken sexuality. Backed by modern science and empowered by ancient wisdom. Jo uses holistic tools like breathwork, pleasure practices, trauma healing, meditation, energy work, sounding, and movement to resolve even the deepest issues.

  • Integrative Somatic Trauma Therapy

    Somatic trauma therapy offers techniques for clients to sense and regulate their own physiology and states of being. Jo blends integrative somatic trauma therapy techniques to help clients build internal trust and safety while being invited deeper in the body to unwind trauma and restore well-being.

  • Lumia Life Coaching

    Foundational science-backed, evidence-based life coach training that is deeply rooted in Positive Psychology & Appreciative Inquiry skills. Since 2018 Jo has been using these skills to help empower and transform the lives of change makers and thought leaders.

  • The IINtegrative Coaching Method™

    A multi-dimensional approach to health exploring how various factors - from physical health and nutrition to mental, emotional, and spiritual well-being - interplay and contribute to overall health. Since 2017 Jo’s coaching has always been about healing the whole person.

I am here to help you feel more alive, more connected, and more empowered than ever before.

My Journey: From Fragmentation to Embodied Leadership

I am the daughter of immigrants, a first-gen Filipino-American raised by a traditional Catholic family who was wildly uncomfortable with discussing anything related to sex, relationships, and/or money.

I thought because of my history of growing up in a home filled domestic violence, childhood sexual trauma, and my anxiety and depression I was unworthy of pleasure. 

Like many women, I was under the impression that my body, and sexuality was only for a man’s touch and I was tired of having shitty performative sex and operating under that story. I was under the impression that pleasure, ease, and bliss was something I had to earn.

For decades, I was caught in the cycle of high achievement, overcommitting, and constantly pouring into others while neglecting myself. On the outside, I had built an impressive career in tech, wellness, even competing in bodybuilding, but deep down, I felt disconnected.

It wasn’t until I began embracing my sensuality and reconnecting with my body that I understood true power doesn’t come from overextending—it comes from living in alignment with your whole self.

Through this journey of healing, I discovered that erotic energy isn’t just about pleasure; it’s about cultivating profound self-trust and intuition that can elevate every aspect of life.

Today, I help other heart-led leaders, just like you, reclaim that same sense of power, inner peace, and deep connection.

I’ve walked the path of masculine-driven success, only to discover the transformative power of softening, listening to my body, and reclaiming my erotic essence. This awakening ripples through every area of my life—from motherhood to entrepreneurship.

I combine my expertise in Somatic Integrative Therapy, Tantra, and experience as a tech leader at VSCO, I offer a revolutionary approach to leadership—one that’s grounded in holistic transformation. Through my provocative and fierce coaching style, my clients break free from societal constraints, reconnect with their bodies, and learn to lead with confidence, pleasure, and profound purpose.

My approach is not about surface-level success; it's about creating an authentic life that honors the totality and wholeness of who you are. My clients transform their relationships, leadership style in every area of their life, and sense of self, embodying their fullest power.

Whether you're struggling to balance career and personal life or longing for deeper relationships and authenticity, I’m here to guide you toward a leadership style that integrates your full, unapologetic, powerfully, sensual radiant self.

Let me guide you back home to your body and your inner wisdom.

My work is rooted in the belief that pain, trauma, and emotional wounds reside in our bodies and nervous system AND when we are able to transform those things through pleasure, unconditional radical AF self-love, compassion, and self-acceptance, we become whole, integrated beings which turns them into conscious leaders.

Work with Jo

Discover different ways to work with and learn intimately from Jo.

Awaken Workshop

A transformative mind-body workshop experience designed to designed to awaken your sensual creativity and power.

the Journal

A journal for everything!
Create a well-lived life today.

“I am not free while any woman is unfree, even when her shackles are very different from my own.”

— Audre Lorde

Podcast Interviews

Jo Portia has made appearances on several top-ranking podcasts, including The Higher Self Podcast, The Papaya Podcast, and Nothing Confidential.

Want to feature Jo on your podcast?   Contact us!

Press & Features

Press & Features

Press Play

Sensuality is the portal to liberation.

It is a gateway to experiencing the textures, tastes, and beauty of existence.

This conscious relationship with our bodies and emotions is not indulgence; it’s power.

It’s a reclamation of our right to experience the fullness of life.